Business Analytics and Artificial Intelligence

Awards offering Business Analytics and Artificial Intelligence

This unit is offered as a part of the following awards:

• Bachelor of Business
• Bachelor of Business (Business Analytics)

Unit Content

Outcomes

1. Evaluate the role of business analytics in contemporary business and highlight how they are being transformed through use of AI as the modern approach   
2. Select appropriate business analytics and AI tools to effectively analyse a variety of data; 
3. Explain and present analysed data in a useful and compelling way; 
4. Assess the capacity of AI to solve business problems; 
5. Apply AI-driven solutions to real-world business problems. 

Subject Content

1. Introduction to Business Analytics and AI 
2. Data Collection and Preparation for AI 
3. Statistical Analysis for Business 1 
4. Statistical Analysis for Business 2 
5. Machine Learning Fundamentals and Supervised Learning Algorithms
6. Unsupervised Learning and Clustering 
7. Natural Language Processing and Text Analytics 
8. Computer Vision and Image Analysis 
9. Deep Learning and Neural Networks 
10. AI in Business Strategy and Decision-Making 
11. AI Ethics and Responsible AI 
12. AI Implementation and Case Studies in Business

This course may be offered in the following formats

1. Face to face on site 
2. E-learning (online) 
3. Intensive
4. Extensive
    

Please consult your course prospectus or enquire about how and when this course will be offered next at Alphacrucis University College.

Assessment Methods

1. Minor Essay (20%)
2. Exam (50%)
3. Presentation (30%)

Prescribed Text

Sharda, R., Delen, D., & Turban, E. (2023). Business Intelligence, Analytics, Data Science, and AI, 5th edition. Pearson. 
Check with the instructor each semester before purchasing any textbooks